Winners 2011

Since the theme for PIDA 2011 is "The Silent Salesman", the first priority of the jury is shelf impact – ability to advertise and sell the product – including shape, graphical design and the quality of the written documentation. Prizes are awarded for level of innovation and user friendliness/functionality. The most coveted prize is "Total Winner All Categories". Everyone who attends PIDA can influence the prize ceremony by voting for the winner of "The People’s Voice".

Furchtlose Freunde

Germany
Winner of best level of Innovation and overall winner. Boxes for plasters, designed in the shapes of three kinds of animals: lion, crocodile and hippopotamus.

Cerises de l’Hexagone

Germany
Winner of the Newcomer's Awards. Premium chocolate pralines filled with cherry brandy in a cherry red hexagon shaped packaging.

The Early Birds

Germany
Winner of User Friendliness. The Early Birds is a brand for healthy and varied cereals for children in cartoon bird shaped packagings.

The Brush Up's

Germany
A promotion packaging for a brush manufacturer, each brush assigned to a matching character. Winner in the category Shelf Impact.

Tittut

Sweden
Best Level of Innovation was awarded to "Tittut" who also won the prestigious People's Voice award.

Ton & Cot

Sweden
2011's winner of Best Friendliness, Ton & Cot – ecological unisex children’s clothes

Urgott

Sweden
Winner of the Best Shelf Impact category. Urgott – candy in natural colours and flavours in a playable package

BAS

Sweden
The all categories-winner from PIDA Sweden 2011. BAS – flour, seeds, baking seasoning and recipes.

The bee's gold

France
The bee's gold won the jury’s special award.

ChocNDiz

France
Choc’N’Diz from IUT won the category Best Level of Innovation.

Gourmet Box

France
Gourmet Box from Esepac won the award for Best Level of User Friendliness.

My Baby Box

France
The All-Category winner also won the People’s Voice (what the PIDA visitors voted for).

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Awards for good packaging design