Awards for good packaging design

PIDA is a prestigious packaging design competition that Korsnäs runs in partnerships with universities in France, Germany and Sweden.

PIDA is integrated in the educational programme and gives design students an opportunity to display their work to a larger audience and demonstrate their skills to potential employers.


Germany 2011

PIDA Germany 2011 was held at Hochschule der Medien, Stuttgart on December 1. The competing universities were HdM and Beuth Hochschule für Technik. 17 design projects qualified. On this page you will find the entries, the project teams and the winners.

Regreen your home

Packaging for fresh herbs to "regreen your home" with.
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Suntouched

Packaging for cosmetics and beauty care products in selected combinations, for winter or summer campaigns.
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Secret in a box

A box shaped like a drop with a flat backside, for women’s underwear.
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Rising tea

Packaging for tea “flowers” that will rise in hot water, a handle bag and drawer in one.
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Peties

Animal figures containing muesli in their hexagonal packagings.
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L’expression

A packaging for three combined make-up articles for women, a square backside with a rounded front that reminds of a drop.
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Coutivee

A double pack for beauty care products. A smaller shelf with an unequal sided box standing on one corner in a triangular opening in the shelf.
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Chirel

Two packagings for premium chocolate that can be sold individually or together, their design inspired by Mayan and Aztec culture.
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Cerises de l’Hexagone

Premium chocolate pralines filled with cherry brandy in a cherry red hexagon shaped packaging
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CYCLON

CYCLON is a circular packaging for a men’s watch with a surprising spiral effect.
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Vee – Bathing Crystals

The bathing crystals' extraordinary and futuristic shape is also reflected by the packaging's tetrahedral structure creating a symbiosis of light and shadow.
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Grissini

The grissini packaging has the shape of a screw and you can also screw the cap off.
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The Early Birds

The Early Birds is a brand for healthy and varied cereals for children in cartoon bird shaped packagings.
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Strech

After removal from outer packaging, the eye-catching presentation of the braces shows.
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Halcyon

The design is a campaign/special package for limited ski- and snowboard goggles.
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Furchtlose Freunde

Boxes for plasters, designed in the shapes of three kinds of animals: lion, crocodile and hippopotamus.
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The Brush Up's

A promotion packaging for a brush manufacturer, each brush assigned to a matching character.
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